02Nonprofit site launch
Project lead · 2025
→Tech Day of Pink
Scoped and launched the site on schedule; Times Square billboard two years running.
(Creative operations & project management)Open to new roles
I bring order tocreative chaos.
For five years, I’ve run the rebrands, site launches, trade shows and campaigns that creative teams dream up.
LeilaOsman
Selected work,
from plan to launch.
01Retail, licensing & e-commerce
Marketing Specialist · 2022–25
→Rubies II
Rebranded a $3M+ Amazon Brand Store and launched 75+ campaigns.
04E-commerce launch
Launch lead · 2025–26
→Heiam Collective
Launched in a few weeks at an 8.87% launch-day conversion rate.
03Fintech · 3 sites + app
Client–dev liaison · 2025–26
→Zakat Coin
Ran an offshore build team across three sites and an app.
05My handmade jewelry brand
Founder & maker · 2025–
→One of the Kind
Every piece handmade once, run on an Airtable system I built.
What the work added up to
$3M+Sales through the Amazon Brand Store I rebranded at Rubies
75+Campaigns launched at Rubies
3 + 1Sites and an app launched for Zakat Coin
8.87%Launch-day conversion rate at Heiam
“Leila isn’t just a creative talent; she is an operational rockstar… By rescuing us from messy email chains, she completely revolutionized our workflow.”
“She’s masterful at turning complex, ambitious projects into clear, achievable milestones.”
“She made a complex launch feel organized and stress free.”
Tools I know best
Airtable
Shopify
Webflow
HubSpot
Adobe Illustrator
Adobe Photoshop
Adobe Lightroom